For those of you who don’t know Hotjar, the company was making 1M$ in ARR one year after launch. 3 years forward, they’re now at 10M$ in ARR.
It’s a research platform to help you understand your users better (e.g. Heatmaps, Recordings). It’s the swiss-army knife for any Growth person out there.
Needless to say that Hotjar is crushing it. However, when David told me that he would never built a Growth Team. He peeked my interest.
We already discussed similar topics in our interview with Pedro Magriço from Typeforms but it’s always good to see different views.
In this interview, you’ll learn some of the results of the “Growth Hackers” mindset to the business people like David. Read on :).